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Month: March 2023

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ATB Social Service Spotlight: Content Day

At ATB Social, we offer a wide range of services, from social media management to strategy consulting to speaking. But we know that if you're

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Getting high-paying clients can be hard but retain

Getting high-paying clients can be hard but retaining them is harder.

Sometimes, you can get so caught up in lead generation that you miss the things that your existing clients might not like. Watch out for these common errors mentioned below and learn how to fix them:

❌ Struggling to be able to Reach You: We all know communication is key. This goes the same for your clients. Overcommunication is better than under. High-paying clients don't want to struggle to reach you! How long do you typically take to reply? Are there any messages you've missed responding to? Make sure you stay on top of it or hire someone to help. Lastly in the beginning, establish with your clients the best ways to reach you. If your clients are unaware of your business hours, communicate it to them to avoid any delays in response. Similarly, if there are times when you cannot respond to them, leave a message about the changes in your schedule or process.

❌ Untailored Services: Do you tailor your services based on the client's needs? It is important to be flexible in your offerings because your packages might not work for every client. Every business is different and so are their needs. As a social media manager, understand what your client is asking for and provide a tailored service that meets their requirements.

❌ Long Wait Times or Unclear Deliverables: Does your client have to wait for longer periods of time than promised for deliverables? You need to assess why it is taking longer on your end. Be sure to let your clients know about the delays and work on fixing that issue so you're always on time. Clients, especially high-paying ones, love to get things done promptly.

If you'd like us to do a training on creating processes for your business that attract and retain higher-paying clients, leave an emoji in the comments!

#socialmediamarketingtip #socialmediamarketing101 #socialmediapackages #marketingagency #leadgenerationsystem #leadgenerationtips

Sales 🤝 Content Just like all marketing, socia

Sales 🤝 Content

Just like all marketing, social media is a lead generator. It works to support sales and sales can support your content right back.

Let's be clear though that marketing and sales are very different, though! And need two separate strategies.

You use your content to lead people to where sales take place like when you direct someone to your website from a social post. They are led through the information from the amazing content you create that helps them make an informed purchasing decision. 💡

Questions that are asked in sales calls can be answered and turned into content for blogs, email, or social media. Similarly, insights from your sales such as why clients signed up should be shared and marketed in your content. ✅ In turn, your content can be a resource in sales. Sharing client wins, answering FAQs, etc. can help make a sales call even easier.

Need help creating content that aligns with your sales strategy? Contact the ATB Social team by clicking the link in bio.

#contentmarketing #marketingagency #ATBSocial #socialmedia #leadgeneration #socialmediaexpert #contentexpert

Social media managers can relate 😭 A lot goes

Social media managers can relate 😭

A lot goes into content creation, from following trends to developing strategies to measuring performance. As a social media manager, you’re constantly in “content mode” trying to figure out what will please your clients.

We get it!

At ATB Social, we create lead-generating and purposeful content for our clients so they can continuously attract qualified leads for their business. We don’t just work with businesses; we support social media managers as well.

We offer a range of content services including blogs, emails, content funnel, and content strategy services. If you need support for your workload, The ATB team is here to help.

#contentmarketing #marketingagency #ATBSocial #contentcreation #blogging #socialmediamarketing #content #clientlove #trendingreels #socialmediamanager

To any entrepreneur who needs to hear this today,

To any entrepreneur who needs to hear this today, we see you! Being an entrepreneur is not easy. We know how hard you're hustling for your business. Trust us, your hard work will pay off even if it doesn't seem that way today. You will face ups and downs, but keep moving forward with your passion and determination.

Stay focused on your goals, keep pushing, and be thankful to yourself every day for making it happen because you are making a difference. 😎

#entrepreneurs #womeninbusiness #smallbusinessowner #productivitytips #smallbusinessmarketing

You already know the importance of repurposing con

You already know the importance of repurposing content but what many people miss out on is how to repurpose it in a way that gives you the most ROI. Make sure that you are taking notes of what type of content is working best for your audience and how you can use this same content to continue providing value to them.

🔑 Before repurposing, you need to start with a good content piece. We recommend creating a long-form video like you would create for YouTube.

Once your starting content is ready, it's time to break it down and use it in different ways.
✅ Videos ▶:
The most obvious way to repurpose video content by clipping shorter videos for TikTok or Reels. This could be a teaser that encourages people to see the longer video on Youtube.
✅ Audio 🔉:
Take the audio from your video and use it to create a podcast or an audio for a short-form video (TikTok/Reels).
✅ Transcribe 📑:
Your audience may enjoy reading content rather than watching it. But that doesn't mean you have to start from scratch. Have your video transcribed. This can be used to create blogs, emails, or even social media posts.

If you want to create that initial timeless content piece that can be repurposed, our team can help! Schedule a call by going to the link in our bio.

#socialmediamanagement #contentstrategy #socialmediagrowth #contentcreation #contentmarketing #socialmediamarketing #repurposecontent #contenttips #contentexpert

Super excited to see our client, Dawn Rivers, crea

Super excited to see our client, Dawn Rivers, create amazing content for her coaching and yoga business 😍

We know we have said this a million times, but you need to create a content strategy and a content creation system for your business.

A great content strategy attracts the right audience. 💡 This is why we focused on creating a customized content strategy and developed a content calendar system for Dawn's business. Not only this, but we also helped her understand how she can best make use of the content captured during her 2-hour content day where we filmed and photographed her in action!

Want to start seeing results like this for your social media? Learn more about our content strategy and content day services with the link in bio.

#clienttestimonial #businesscoach #socialmediamanagement #contentstrategy #ATBSocial #contentcreation #contentmarketing

That's right. We don't even need to see that scree

That's right. We don't even need to see that screen time to know.

And if you're the content creator for your business, you need to understand how it's affecting your business and content.

There's a difference between consumption mode and creative mode. When you're in consumption mode, you're scrolling (often mindlessly) at content. You might think it's a way to get some inspiration, but your brain does not see it that way. You're often overwhelming your brain with too many images and messages.

And this can mess with your creative mode.

When you're in your creative mode, words some easy, graphics look like they were hand-crafted by God (or something less dramatic). We all know that feeling and how hard it is to achieve. But to get into creative mode, you often need to step away and fill your creative spirit with something other than other people's social content. Think like how you always get inspired in the shower or before bed. Places where you tend to feel safe and content.

We understand that as a content creator, you often feel like you're constantly searching for content. However, be aware when you're putting too many hours on social. Don't be afraid to take a step back and do what you need to get into creative mode.

Happy creating!

#contentcreator #contentcreation #contentcreators #contentcreatorchallenge #contentmarketing

Are you looking to secure corporate clients for yo

Are you looking to secure corporate clients for your business? Maybe you don't feel ready or you're not sure what you need in place before you do. We're proud to serve our corporate clients, so let's talk about the things you need to make it happen for your business.

✅ Register Your Business
Make your business official by filing the proper forms required by your state and paying the associated fees. 📑 Once this is done, the state will give you a certificate that you can use to apply for licenses, a business bank account, and a tax identification number. This is a must even before you take on corporate clients.

✅ Create Signature Processes and Procedures For Your Services
Once you're registered, it's time to talk operations. Entrepreneurs often skip this step, but you need to have processes and procedures in place in order to run your company. To secure and retain corporate clients, you need to be able to show them that your company and their projects run efficiently.

✅ Have a Dedicated Marketing Strategy
Now that you have established your business, it is time to work on a detailed marketing strategy to attract the right corporate clients you are looking for. 💡 We suggest you utilize different channels to interact with your target audience at multiple touch points. For instance, you can start by creating a website to share all your services, an email list to nurture and maintain relationships, and a social media presence to engage with potential clients.

✅ Build A Quality Team
You've heard teamwork makes the dream work. A quality team implements your processes, wows your clients, and keeps them coming back. It also makes your company more reliable when multiple people are ensuring they see success.

Let us know below if you found this helpful.

#leadgeneration #contentstrategy #socialmedia #contentcreation #contentmarketing #contenttips #socialmediaexpert #smallbusinessowner #marketingagency

Sit back, relax, and let ATB Social give your soci

Sit back, relax, and let ATB Social give your social media the absolute best content! 🥰

At ATB Social we handle all the stress for our clients. From defining content creation systems to delivering conversion-driven content, we got it all covered. Therefore, we can help you share quality content without spending too much time on researching because our marketing experts make the work smarter for your business. 😎

We use system, strategy, and sales as values to make your content more visible and help you draw in the right customers. Our variety of services will assist you in developing the right content or we can get it done for you. 🤩

Use the link in bio to learn more about our different services including social media management, content writing, and strategy consulting.

#socialmediamarketing #contentwriting #leadgeneration #socialmediastrategy #marketingagency

Ready to take your content strategy to the next le

Ready to take your content strategy to the next level? Don't worry if you're not quite ready to hand over your content to an expert yet. We've got a plan to help you get there. Here's how we empower our clients with strategic consulting:

➡ Creative Consulting
Unleash the full potential of your content. We'll collaborate to craft a tailor-made strategy that aligns perfectly with your business goals. The result? High-quality content that not only captivates but converts!

➡ Content Day
Got a big event coming up? Let us capture every moment and follow up with strategic recommendations to supercharge engagement. The result? Your event's story amplified!

➡ Content Audit
Ever wonder how your social media presence stacks up? Our in-depth content audit dissects your strategy, pinpointing areas for improvement. You'll receive a comprehensive action plan to boost your online impact!

➡ Consultation
Not sure where to start? No problem! Talk to our team and we'll guide you through our services, tailoring a plan that suits your unique needs.

Ready to transform your content strategy? Visit our website by heading to the link in our bio!

#strategy #consulting #socialmediatips #contentstrategy #contenttips #contentaudit #atbsocial

Does virality translate to increased sales? 🤔 M

We are proud to continuously help our clients achi

We are proud to continuously help our clients achieve their social media goals! 😁 From creating seamless processes to generating leads to creating high-quality content, we maximize their return on investment.

Our team consists of content and social media experts to make an impact on businesses through conversion-driven content. ⭐ We offer different services based on your needs, including social media management, strategy consulting, and content writing.

Contact our team with the link in bio to learn more about how we can help you elevate your business.

#atbsocial #contentmarketing #contentstrategy #contentwriting #socialmediamanagement #returnoninvestment

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