At ATB Social, we offer a wide range of services, from social media management to strategy consulting to speaking. But we know that if you’re new to us, you may not understand exactly how we do what we do. So, we’re creating a series of blogs that outline exactly what you can expect when you work with ATB Social. In this blog, we’re focusing on one of our newer services – Content Days.
What is a Content Day?
A Content Day is when our team comes in person to your event or to wherever you do business to capture content suited for social media or other content purposes. This service allows you to be fully in the moment at your event without worrying about posting and allows you to strategically create content in one day that can be used down the line. Note: This is not professional photography services, nor does it replace the need for these services. While we do capture photos and videos, the goal is to create engaging content for social media, not branding photography.
What do I receive if I book this service?
When you book a content day, the first thing you receive is a scheduling link to book a strategy call. In this call, we will talk about details, goals, etc. This call will allow our team to create a detailed plan for the day because our team is all about strategy. Once the plan is approved, we will schedule a Live Content Specialist to visit for the day. You might have us capture an event or workshop or you might have us come into your store or office.
Once we’ve completed the actual content day, which lasts up to three hours, our team creates a Google Drive folder that will contain all the photos and videos captured on that day. We will also send a document with strategies and recommendations on how to use the content. You have free range to use the content as you see fit as you are the owner of the material.
Who is this service for?
This service is for Cleveland-based business owners who want to capture content specifically for social media or other digital marketing. This is a focused session where we strategically capture content with the sole purpose of creating a bank of content to use digitally. For event planners, perhaps you are not able to secure a photographer or you want to keep your social media engaged during an event (Ex. posting to stories, sharing content from attendees, etc.). A content day is perfect for this.
For a business owner, perhaps you want to capture video content for short-form videos like Reels or Tiktok or for a video course you’re creating. Perhaps you want imagery you can use throughout the year. This service is perfect for this, as well.
What is the investment for this service?
The investment for a content day is $497 for up to 3 hours of coverage. This also includes a 30-minute strategy call, all assets captured, and a document with strategies and recommendations for your content. There are also add-ons available if you want our team to create social content for you using content captured during a content day.
How do I sign up for a Content Day?
To schedule a call to talk with our team about scheduling a content day, head to our contact us page here. We look forward to answering your questions and working with you soon!